A budget under €1,000 isn't enough for the full package described in our online store pricing article — but it's realistic for a minimum viable store if you know exactly what to include and what to delay. Here's an honest plan.
What fits the budget
- WordPress + WooCommerce on a ready, lightweight theme
- Up to 20–30 products, uploaded by you (or included for a small extra fee)
- One payment method (e.g. cash on delivery + bank transfer, no card fees at first)
- Core pages — home, shop, contact, terms, shipping
- Basic SEO — meta tags, sitemap, fast hosting
What to deliberately postpone
- Custom design — a ready theme with adapted colours and logo works fine at launch.
- Multiple payment methods — add card payments once volume justifies the fees.
- Multi-language versions — launch in one language, add another once there's real demand.
- Advanced filters and wishlist features — not critical for the first sales.
Where NOT to cut corners
- Hosting speed — a slow store loses customers in the first second.
- Mobile version — over 60% of e-commerce traffic is mobile.
- SSL and payment security — never compromise here, even on a small budget.
Realistic timeline
A 20–30 product store on a ready theme is usually done in 2–4 weeks, provided product photos and copy are ready in advance — see also what delays and inflates a project.
How to grow later
A minimum store isn't a permanent compromise — it's a first step. Once you have sales, add card payments, more products, promotions and deeper SEO without rebuilding from scratch.
Want a concrete quote for launching under €1,000? Get in touch — we'll tell you honestly if it's realistic for your case.
